Left unchallenged, misleading information about our industry practices can take hold—even in federal and state legislatures. This means it’s imperative that we work together and are fully prepared to represent and protect our industry from unfair legislation.

To ensure lawmakers hear our side of the story and receive credible information about the pork industry, there’s LEADR, the Legislative Education Action Development Resource. This unique NPPC leadership development program arms pork producers with the skills they need to quickly join industry allies in grassroots mobilization when critical legislation or regulation is up for debate.

LEADR builds, maintains, and coordinates the powerful public policy tool which comprises our industry’s best asset: its people! And the training and experience learned through LEADR can be customized to address not only national issues, but also those most pressing in your home state.

To ensure lawmakers understand how their decisions affect your business, your family, your community, and the U.S. pork industry’s ability to provide consumers with a safe, affordable and healthy supply of pork, participate in the LEADR program. Contact Lucy Russell. Or, if you are a contract grower or employee, connect with your company and let them know you would like a LEADR program in your state.